Today is the last day of the training course, titled “Social Media Tools in Marketing Management” within the Erasmus + Programme KA1. It has been taking place in Barcellona P.G., coordinated by EProjectConsult – Istituto europeo formazione e ricerca.
The participants, coming from Svedasu bendruomene Association had been trained by Aldo Cammara, currently network manager at EProjectConsult and European Project Manager at YSBF.
The main aim of the 5 days course is to give participants better understanding of today’s social media marketing techniques as well as different platforms and tools, up-to-date on recent developments in social media marketing. The training programme was quite intensive. It focused on the analysis of the main social networks (Facebook, Twitter, Linkedin), how a social media campaign works, how these social networks can be applied to business and how it is important for a company being online.
The participants had also the chance to visit some places in Sicily like Cefalù and Milazzo.
They will leave tomorrow. We wish them a nice flight back and we hope they will use the knowledge acquired for their future activities.